Meet the co-founders
building for real life.

Lisa Buchholz is CEO of TharaTech and an entrepreneurial female leader focused on building ventures that combine strong commercial potential with real human relevance. With a background spanning, health, and consumer products, she works across brand development, product development, and business development to help shape ideas into clear, market-ready businesses. She works with a strong sense of purpose and works closely with a team of experts to develop products and brands that respond to real needs, including those affecting women and their everyday lives.

Masiha is the architecture and engineering force behind TharaTech's products. With deep expertise in product architecture and multi-region financial management, she turns complex ideas into elegant, scalable systems that work for people living global lives.

Maeesha is a commercially driven business professional with a strong background working across renowned multinational and regional companies. With over a decade of experience spanning project management and marketing, she brings a practical, execution-focused approach to driving growth and delivering results at scale. Based in the UAE, her perspective is shaped by working across diverse markets and fast-paced corporate setups, giving her a clear understanding of both business needs and customer realities. She is particularly interested in the intersection of technology, finance and marketing, with a growing focus on building solutions that address real market inefficiencies and improve everyday financial experiences. She is driven by the ambition to transition into the fintech space, where she can combine her commercial acumen with technology-led thinking to build impactful, scalable products.